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Sausage Dog research, datasets and commentary picked up by UK HR and careers publications.
Inside 119 NHS nurse job adverts: what NHS Trusts can teach HR teams about advertising for values, not skills
Original analysis of 119 UK NHS Staff Nurse adverts. MDT working (55%) outranked NMC registration (65%) as the most-prominent ask, leadership appeared in 37% of Band 5 entry-grade posts, and "compassion" tracked NHS Constitution language consistently. Second piece in HR Press by Anthony Clasper.
Headline finding
55%
of NHS nurse adverts lead on MDT working, ahead of NMC registration
- Connectively
12 Skills Recruiters Need to Develop for Future Relevance in the Talent Landscape
Anthony Clasper quoted as founder of Sausage Dog in a Connectively expert roundup on recruiter skills, citing 776 UK job adverts read by hand to advocate for plain, precise advert language over vague phrasing.
- HR Press
Inside 200 UK recruitment job adverts: what pay transparency and performance language tell HR teams about applicant quality
Original analysis of 200 UK recruiter and talent acquisition adverts. 92% openly state OTE, 94% are permanent, 55% want "driven" candidates. Published in HR Press, a UK HR industry publication.
For journalists
Primary data on UK hiring, free to cite.
Sausage Dog runs original first-party research on UK job adverts across nursing, care, teaching, social work, recruitment, plumbing, HGV, electrician and office admin roles. 1,347 adverts analysed to date, each dataset tagged with schema.org/Dataset, CC-BY licensed, free to quote.
Custom keyword analysis for a specific UK role usually 24-hour turnaround.